WOMEN ENTREPRENEURS CONFERENCE & AWARDS 2024

On International Women's Day

Saturday - Mar 2, 2024 (9AM - 5PM)
Dusit Thani Dubai, DIFC, United Arab Emirates
Physical in-Person

The “Women Entrepreneurs Conference and Awards 2024” is the largest women entrepreneurial gathering in Dubai on the occasion of International Women’s Day. The conference will demonstrate the knowledge, skills, and abilities of women in business with a special focus on Business Women Leaders. It is a gathering of women from all over the world and a signature event in the United Arab Emirates which everyone remains excited to join, connect, and share.

PREMIUM BREAKOUTS

FOCUS ON WOMEN DEVELOPMENT

Identify appropriate metrics for the WOMEN CEO’s performance evaluation – resources &value additions alone or authenticity and how to grow into the future. Discuss challenges facing WOMEN CEO’s as it supports ways to overcome.

WOMEN INNOVATION

Identify solutions for women based on innovations that will support success as entrepreneurs.

CREATING WOMEN OPPORTUNITIES

We bring opportunities in the market for Women to give them business ideas and practical business plans required to get success.

WOMEN TRAINING, CONSULTING AND ADVISORY FOR START-UPS

Recognize women skills, identify area of improvements, learning opportunities to provide Women with comprehensive solutions.

WOMEN START-UPS & INCUBATORS

Providing support and assistance to Women for doing start up.

WOMEN DIALOGUE AND CONNECTIVITY

Facilitate dialogue between Women technology innovators, Consultants and regulators to unlock the keys to widespread adoption. Facilitate a two-way interaction to map out future needs and areas where technology has yet to offer a solution. Over the years, we’ve assisted thousands of women by educating and training financial and entrepreneur leadership skills for future contribution to a healthy economy and society.

TOPICS YOU WANT TO HEAR ABOUT, ISSUES AND CHALLENGES, & UNFORGETTABLE TAKEAWAYS.

This is an initiative of Berkeley Middle East which aims at the CFO learning and development; so they can create a difference in the world and contribute towards the society by utilizing their skills with lot of networking and relationship building opportunities.

Keynotes

Our keynotes will provide you access to the most impactful and powerful thought leaders on the program. Hear from high-profile thought leaders and Business Executives as they cover key business trends that are driving the future of work.

Breakfast Briefings

Our breakfast briefings are sessions which give you a chance to get a deeper perspective on a topic and also get the chance to get into debate on the topic. We’ve designed them to provide the chance for open and frank discussions about the current trends and challenges impacting the profession whilst enjoying delicious food in the company of industry colleagues.

Workshops

Choose from workshops; Transform which are carefully designed to provide tangible takeaways and practical toolkits that deliver value and impact in the post-pandemic world.

CoLabs

Our CoLabs focus on a key business challenge. You will be guided through the process in small peer groups using design thinking or agile learning methods. Get to the heart of the issue and develop deeper insights, reach conclusions and formulate recommendations for the future. Our CoLabs give you tangible takeaways to be able to implement immediately into your organisation.

Lightning Talks

Illuminate us but make it quick! True to its name a lightning talk is a very short presentation on a current topic in a quick, insightful and clear manner.

Thought Exchange Roundtables

Sharing experiences and knowledge are key elements. These roundtable discussions with small groups of peers give you the chance to share perspectives on hot topics and key challenges facing the profession. Have your say on the topics you want to discuss on the day!

InFocus Panels

Our expert panel made up of business thought leaders and executives will share their insights and pioneering research around the future of women. This interactive session looks beyond re-imaging how things are and towards innovating the endless possibilities of what they could be.

Exclusive Masterclass

A masterclass is a means to present a real-world account on a particular topic, situation or event. Led by a speaker with expert knowledge or skills in a particular area these sessions often provide best-practice advice or insight into new or innovative solutions that are forging new paths.

Awards, Certificates & Digital Badges

An exclusive, glamorous affair, where the winner will be recognised for their outstanding contributions.

EVENT BY

Lynchpin_logo
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PARTNERS

NextLevelRealEstate

REAL ESTATE PARTNER

ICM

TRADE PARTNER

Blonde UAE

FASHION PARTNER

CAIA Association

KNOWLEDGE PARTNER

HKTDC

TRADE PARTNER

HOSTED BY

Voice of Global Women

WE CORDIALLY INVITE YOU TO JOIN US FOR THE CONFERENCE & AWARDS

Musa Shaikh

  • Group CEO – Berkeley Middle East Holding
  • Founding Director Berkeleyme & MS Voice of Global Women
  • CEO – The Investors Club
  • Dean- Berkeley School of Management Sciences

Salma Al Qubaisi

  • President – Al Qubaisi Holding Abu Dhabi
  • Berkeleyme & MS Voice of Global Women Abu Dhabi – President
  • The Investors Club – Board Member
  • Government of Abu Dhabi – IT Planning & Strategy

H.E. Aarefa Al Falahi

  • Board Member, RAK Chamber of Commerce
  • Board Member of RAK Insurance Company
  • Board Member of Emirates Sports & Cultrual club
  • Member of Board of RAK SME Association
  • Chairman, RAK Chamber of Commerce Exhibition Committee​
Khulood Shaban

Khulood Shaban

  • Chief Executive Officer (CEO) – Berkeley Middle East Holding

09:00 AM – 09:55 AM (UAE Time)

REGISTRATION & BREAKFAST

09:55 AM – 10:00 AM (UAE Time)

Sponsor

Berkeleyme Investors Club
Berkeleyme Investors Club is a patent gold standard signature business club. We focus on both creating a global investors community and building a bridge to the skills and ideas of high level professionals with the aim to serve the international investment industry, in order to create value for the society.
Read More..

10:00 AM – 10:15 AM (UAE Time):

OPENING REMARKS & INTRODUCTION

Host

Dr. Musa Shaikh
Berkeley Middle East Holding

Group CFO & CEO

  • Royal Family Investment Advisor
  • Berkeleyme & MS Voice of Global Women – Founding Director

Shaikh is a Certified Public Accountant, a Fellow member of the Chartered Institute of Management Accountants, UK, and a CGMA from the American Institute of Certified Public Accountants, an Associate member of the Institute of Financial Accountants, a fellow member of International Accountants. He is a Certified Internal Auditor from the Institue of Internal Audit, Florida, USA, a Certified Information System Auditor, and a Fellow Member of Securities and Investments from CISI, United Kingdom. He is a double graduate in law and business, LLB (Hons) from Buckinghamshire New University UK, a Master in Law from Kings College London, a Master in Business Administration from Anglia Ruskin University, Cambridge, a Master in Public Administration from Chichester University, He is a Certified Project Management Professional from PMI, USA. He has amazing capabilities to innovate, equipped with deep knowledge of Artificial intelligence, system architecture, and data sciences. He is a certified Amazon AWS Data Analytics and certified Solutions Architecture Professional. He has more than 20 years of experience in leading financial strategies, planning & budgeting, corporate governance, FP&A, VC, Corporate finance, strategies for turnaround, Risk and compliance management, acquisitions for startups & large projects, financial modeling, due diligence, and advise on leading key business complex matters on a global scale.

Co-Host

Salma Al Qubaisi
Al Qubaisi Holding Abu Dhabi

President

  • Berkeleyme & MS Voice of Global Women Abu Dhabi – President
  • The Investors Club – Board Member
  • Government of Abu Dhabi – IT Planning & Strategy

Salma Al Qubaisi born in Abu Dhabi, United Arab Emirates, is an Emirati Technology women leader, serving the Government of Abu Dhabi, the largest government organization in the oil & gas sector She is an innovative and inspiring personality in the field of Business, Information Technology, Artificial Intelligence, and Blockchain. She is instrumental in delivering value to IT professionals with her creative thoughts and leadership skills. Salma Al Qubaisi is a keen investor in Tech Projects, whether it’s a pre-seed, seed, Stage A, or B venture. She is an expert in Tech acquisition including projects based on SaaS, Robotics, Advanced machine learning, and Platforms of various types. She is having leadership skills, Project Management, Budget Planning and Control, Team Development, Business Plan development, Business Continuity Planning and Disaster Recovery Planning, Strategic Acquisition, and Negotiation.

Berkeleyme & MS (Voice of Global Women) – A Social Enterprise
Berkeleyme & MS (Voice of Global Women) – A Social Enterprise, support women to get their basic rights from parliament, ensuring women have access to FREE education and Healthcare, Justice at the doorstep, physical protection & mental health, child care benefits, along with generating employment opportunities and developing as entrepreneurs.
 Read More..

10:15 AM – 10:30 AM (UAE Time)

TOPIC: “BREAKING BARRIERS: CHALLENGING STEREOTYPES THROUGH EMERGING LEADERSHIP”

Speaker:

Alia Al Ali

Alia Al Ali
Associate, Global Investor Access

HSBC Youth Council – President

Alia is an energetic, people and goal-oriented individual who is passionate about connecting people, building bridges and creating opportunities. She values sincerity, striving for excellence and enjoying each learning process. Her enthusiasm and genuine interest in people enables her to initiate, drive and collaborate with different people by initiating, designing and delivering different engagement schemes resulting into favorable outcomes of multiple projects and change programs. This got materialised through her establishment of the very first youth council within HSBC and more. In the past 5-years, her experience with customer experience across MENAT has expanded her knowledge and experience created vast opportunities of delivering on world class experience, with covering several roles across the organisation up to her current role covering MENA within the Global Investor Access in HSBC MSS, being the first and only young Emirati in the role. Additionally, Alia holds a Bachelor degree in International Relations from University of Sharjah with highest honors and a Master degree in Strategic Leadership from the Abu Dhabi University. She is a self-driven learner who undertakes academic work and research as a core element towards knowledge expansion and continuous growth. Her passion for growth, leadership development and innovation is ceaseless. She thrives to fulfill key areas to increase the knowledge base of International Relations holistically, raise the cultural knowledge through influential figure, and create a societal impact of value that will contribute to the UAE’s progress in global competitiveness.

10:30 AM – 10:45 AM (UAE Time)

TOPIC: “WOMEN LEADING IN INNOVATION: SHAPING THE FUTURE OF KNOWLEDGE SHARING”

Speaker:

Asma Yousuf Zainal

Asma Yousuf Zainal
The Futurist

Founder

As a renowned future foresight expert, Asma has made significant contributions both locally and internationally. Recognized as a distinguished member by the Association of Professional Futurists, she actively organizes and engages in global events, aiming to connect with leading future experts to navigate and decode the complexities of rapidly evolving future trends. Her expertise is backed by her role as a certified researcher for Dubai’s future and her academic accomplishments, including pivotal leadership programs in Dubai, such as the Mohammed bin Rashid Program for Leadership Development and the Dubai Future Experts Program with the Dubai Future Foundation.

Asma is deeply invested in educating the youth about the future and has shared her insights through various platforms, including conferences and publications. With over six peer-reviewed papers on innovation, advanced technology, and future studies, and co-authoring two books on excellence and future design, her scholarly output is both prolific and influential. She holds a Master’s degree in Innovation Sciences and Change Management and is currently advancing her research in Strategic Planning and Future Foresight towards a Ph.D. Asma has also founded a platform dedicated to fostering future foresight and design awareness in Arabic, demonstrating her commitment to shaping a forward-thinking society.

10:45 AM – 11:00 AM (UAE Time)

TOPIC: “WOMEN EMPOWERMENT, AND WOMEN LEADERSHIP”

Speaker:

Hanan Al Mheiri

Dr. Hanan Al Mheiri
Hanan Empire

Founder & Chief Executive Officer (CEO)

Dr. Hanan Al Mheiri, a distinguished life and career coach, holds a Ph.D. in Philosophy of Business, specializing in the areas of knowledge management, leadership and organisational culture. With over 16 years of expertise in the Dubai Government Sector she has obtained many prestigious awards, including the Young Emirati Researcher Prize and the Young Emirati Mobility Researcher Prize. Her journey began at Dubai Police, where her outstanding contributions led her to head the Knowledge Management Department. Driven by her passion, she later joined Dubai Electricity and Water Authority (DEWA). Notably, she played a pivotal role in securing ISO certifications for Knowledge Management and Innovation Management at DEWA. An accomplished speaker, Dr. Al Mheiri has presented at international conferences, showcasing her insights on Knowledge Management and women’s empowerment. She has published extensively and garnered numerous awards and accolades. In 2023, she founded Hanan Empire, a platform dedicated to unleashing organizational and individual potential. Dr. Al Mheiri’s expertise spans Knowledge Management, Leadership, Organizational Culture, Innovation, and Excellence. She offers tailored coaching and consultation, focusing on areas like goal setting, career coaching, awards preparation, and guidance for aspiring Ph.D. students. With an impressive track record, she’s committed to nurturing innovation and success in both organizations and individuals.

11:00 AM – 11:15 AM (UAE Time)

TOPIC: “WOMEN IN LEADERSHIP AND TECHNOLOGY”

Speaker:

Khulood Alawadhi

Khulood Alawadhi
Moro Hub DIGITAL DEWA COMPANY

Director – Advanced Technology Services

“A highly committed and passionate leader with over 16 years of experience in spearheading and optimizing complex Technology/IT Infrastructures and dynamic critical operational environments. I’m passionately devoted to driving transformative change and achieving tangible outcomes in innovative organizations. With proven track record, I’ve successfully implemented strategic government initiatives and have led multi-functional teams through digital transformations to meet demanding business requirements and enhance organizational efficiency.

11:15 AM – 11:30 AM (UAE Time)

TOPIC: “TECHNOLOGY AND INNOVATION: EXPLORE THE ROLE OF TECHNOLOGY IN ADVANCING WOMEN’S RIGHTS AND OPPORTUNITIES. HIGHLIGHT WOMEN’S CONTRIBUTIONS TO TECHNOLOGY AND INNOVATION.”

Speaker

Hajar El haddaoui

Dr. Hajar El haddaoui
Circular Economy Company

Chief Executive Officer (CEO)

    • Vice Chairman of the Board – Global Compact Network Saudi Arabia
    • Member Board of Directors – Swiss Leaders
    • Head of Region West & Tessin – Swisscom

Dr.Hajar el haddaoui is a Chief executive officer and member of the executive Board at Circular economy company Ltd and has been with the IT industry for over 20 years. Furthermore, Hajar is also a leader in global Sustainability Practice, and works with companies as well as stakeholders on regulatory and political issues related to the energy transition, water, and the circular economy. A proven executive with global experience, client leader and change agent she has been appointed as Vice Chair of the Board of the United Nation Global Compact. She has held global and regional roles focused on Corporate Strategy, Transformation, Change and Innovation. Combining an MBA degree from IMD with Law background, Hajar focuses on balancing both the business and human perspective in all my work. Her passion lies in creating inclusive and empathetic work environments in which people are encouraged and supported to be the best they can as their most authentic selves. Hajar has had the privilege to live and work in Europe, Canada and the Middle East.
Hajar sits in multiple boards and is a guest lecturer at the American university of applied sciences in Switzerland, Geneva University and is an affiliate professor for Economic & Sustainability at Princess Noura University. Dr.Hajar El Haddaoui is considered an global ambassador for digitalization, being a renowned thoughtleader advocating the humanization of technology to create a better smart future. She is among the world’s most powerful women leaders in business and technology. She has also been awarded the Business leader for best all-round female In IT in Europe and Global Influencer leader award. She is a dynamic and influential speaker and presents regularly at corporate, United Nations and international conferences.

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Join us at our debut pop-up at Sheikh Zayed Festival and at our renowned branches in Yas Mall, Khalifa City, and Shakhbout. Experience the blend of sophistication and indulgence at Blonde Specialty Café, where every cup is an extraordinary delight.

11:30 AM – 11:45 AM (UAE Time)

TOPIC: “CONNECTING THE DOTS – INTERNATIONAL COLLABORATIONS AND PARTNERSHIPS FOR SUSTAINABILITY AIMS TO BRING TOGETHER THOUGHT LEADERS, BUSINESSES CULTIVATE SUSTAINABLE INITIATIVES ON A GLOBAL SCALE.”

Speaker:

Dr. Samar Alghalebi
Falak Tayyeb Platinum Government Services L.L.C

Head Sustainability Strategy and Growth
Representative of the United Nations in Saudi Arabia (KSA)

    • Energy Experts specializing in Circular Carbon Economy and Waste Management
    • Commercial Development Manager – Sustainability Partnerships
    • Sustainability Project Manager
    • Regulatory Analyst – GCC Energy Market
    • Speaker Sustainability Podcast Host platform and Green Impact Leader
    • Doctor of Philosophy (Business Management) 2023-2027 University Leiden, Netherlands
    • Masters in Energy Management 2017-2019 (UNITEN), Malaysia
    • Bachelor’s Degree, International Business Management 2009- 2012 LIU, Lebanon

11:45 AM – 12:00 PM (UAE Time)

TOPIC: “BREAKING BARRIER THROUGH RESILIENCE AND DETERMINATION”

Speaker:

Sarah Al Bakeri

Sarah Al Bakeri
Tabreed

Vice President Human Capital

As Tabreed’s Vice President of Human Capital, Sarah Al Bakeri leads the department with comprehensive initiatives to cultivate a strong company culture, drive large-scale employee experience programmes, and implement effective rewards and talent management strategies. With more than a decade of experience in Human Resources, her seasoned leadership has played a pivotal role in Tabreed’s success. Under her guidance, the company secured six prestigious awards in 2023 and three accolades in 2022, building upon a history of numerous other achievements. These recognitions encompass distinctions such as Best HR Team of the Year, Best HR Practices, Excellence in Diversity, Equity, and Inclusion, Excellence in Health & Wellbeing, and Excellence in Women Empowerment, bestowed by esteemed regional institutions. In addition to her responsibilities at Tabreed, Sarah holds board positions in companies such as Tabreed Operation and Maintenance Company and Bahrain District Cooling Company. She has earned two Executive Master’s degrees: the first from INSEAD, one of the top business schools, in Executive Masters in Change, and the second, an Executive Master’s in public administration with Distinction from Zayed University. She is a Certified Professional by the Society of Human Resources Management and an Associate Certified Coach by the International Coach Federation. Sarah brings expertise in Organisation and Relationship System Coaching and Leadership Circle Profile to her diverse skill set, as well as being a public speaker and influencer in other platforms.

12:00 PM – 12:15 PM (UAE Time)

TOPIC: “WOMEN FINANCIAL FREEDOM THROUGH REAL ESTATE INVESTMENT”

Speaker:

Salwa Afraoui - Next Level Real Estate

Salwa Arfaoui
Next Level Real Estate Dubai

Senior Regional Director

  • Certified International Property Specialist Member at National Association of Realtors New Jersey Washington USA
  • Rera Certificate, Dubai Land Department
  • FIABCI “Fédération Internationale des Administrateurs de Bien-Conselis Immobiliers”
  • Membership certificate At International Real Estate Federation (France) (US chapter)
  • Bachelor of English Civilization & Literature
  • MBA at Oxnard California University

A self-motivated, passionate, and high-energy multi-lingual professional, with years of progressive experience in the real estate industry and sales skills within the market property. Hardworking, reliable, and honest possessing a passion for delivering high-quality customer service, in addition to prove a good dealing with international members. Always seek a challenging and varied position that will enable me to raise my sales and management experience with opportunities for personal and professional growth. Salwa Arfaoui was awarded Best Women Leadership in real estate 2024 by untimatereality award and Best Women Expert 2024 on Women Achievers Award 2024.

Next Level Real Estate has been in operation since 2013 and has played a pivotal role in promoting and selling various significant projects.

As a prominent real estate agency in the UAE, Next Level is dedicated to developing both residential and commercial projects across the GCC region.

Mission:
Our mission is to develop long lasting customer relationship by providing world-class service and sound real-estate advise to our client. We are committed to offering excellent stakeholder value in a setting of respect, integrity, and trust.

Vision:
Our vision is to provide enriching customer services and redefine the real estate experience.

12:15 PM – 12:30 PM (UAE Time)

TOPIC: “WOMEN IN ALTERNATIVE INVESTMENTS, GOVERNANCE AND ETHICS, WOMEN ON BOARDS, PIVATE MARKETS AND ALTERNATIVE INVESTMENTS IN GENERAL”

Speaker:

Laura Merlini

Laura Merlini
CAIA ASSOCIATION

Managing Director, EMEA

Laura Merlini is a senior financial industry professional with a strong interest in education and governance. Laura currently serves as Managing Director for EMEA at the CAIA (Chartered Alternative Investment Analyst) Association and has 20 years of experience in the European alternative investments industry. During her previous role at Fortis Prime Fund Solutions in Milan, Madrid, and Geneva, Laura advised on the areas of fund set-up, administration, banking, and custody. She earned the CAIA charter in 2007 and has been an active CAIA proponent and member-volunteer, being the co-founder of the CAIA Iberia Chapter (based in Madrid) in 2008 and leading the CAIA Switzerland Chapter in Geneva since 2010. Furthermore, she chaired the 100 Women in Finance Educational Committee in Geneva from 2016 to 2018. Laura earned a BA in Business Administration at Bocconi University in Milan, received the CEMS MIM (Community of European Management Schools) MSc in International Management in 2002 and is a member of the inaugural class (2014) of the Executive Master in Positive Psychology, Leadership, and Strategy form IE in Madrid in 2014. She is a Certified Investment Fund Director by the CIFD Institute, she was a member of the UN PRI HF Advisory Committee, and sits on the board of Agave Advisors, an independent wealth management company in Geneva. Moreover, Laura is a certified sommelier and enjoys travelling to discover new terroirs.

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12:30 PM – 12:45 PM (UAE Time)

TOPIC: “YOUR INVESTMENT HOUSE”

Speaker:

Sai ICM

Sai Mahesh
ICM.com

Senior Business Development Manager

Sai Mahesh is a dynamic Senior Business Development Manager at ICM.com who leads a large team of qualified financial experts, leveraging expertise in financial markets to drive growth and foster strategic partnerships. With a knack for market analysis and client relationship management, Sai excels in expanding the company’s market presence and maximizing revenue opportunities.

Sai has +15 years of experience in leading financial strategies and developing businesses. His expertise in leading key complex business matters globally was a treasure for ICM, walking together along a long path of success.

ICM.com is a premier, award-winning financial services provider, celebrated for its pioneering strategies and unwavering commitment to client contentment. Its roots started in London in 2009 and has grown into a worldwide authority in the financial realm. With over 9 regulations, spanning across multiple jurisdictions, and a network of 20+ offices globally, ICM.com has earned a reputation as a trusted and multi-regulated broker. Serving a vast client base exceeding 300K it offers a comprehensive array of trading products encompassing currencies, commodities, stocks, indices, CFDs, futures, and cryptocurrencies.

ICM.com prioritizes clients with secure trading, flexible leverage, and comprehensive support for all traders. Guided by core values of trust and transparency, it fosters enduring client relationships while aiming for global excellence.

12:45 PM – 1:15 PM (UAE Time)

TEA BREAK & PRAYER TIME

1:15 PM – 2:00 PM (UAE Time)

PANEL TOPIC: “WOMEN’S HUMAN CAPITAL”

Moderator:

Ron THomas

Ron Thomas
Strategy Focused Group

Managing Director

  • Future Innovation Summit – Director of Events/BOARD MEMBER
  • The American University in the Emirates (AUE) – Adjunct Facilitator
  • Human Capital Institute – International Country Manager: Middle East, Africa and Asia Pacific Region
  • Howard University Global Executive Leadership Programme – Adjunct Professor

Ron Thomas is a renowned leader, strategist, and educator with a global footprint in strategy and human resources. He currently serves as the Managing Director of Strategy Focused Group, an international consulting firm headquartered in Dubai with offices in NYC and Singapore.

Panelist:

Aisha Sulaiman

Aysha Sulaiman
Ras Al Khaimah Economic Zone (RAKEZ)

Group Director of Human Resources & Development

Over 15+ years of strategic human resources expertise. Turnaround and integration specialist with experience in leading organizations through transformation resulting from M&A, culture, and leadership transformation journeys. Responsible for driving people’s excellence in HR functions.

Panelist:

Aamna Alshehhi

Aamna Mohammed Alshehhi
Ras Alkhaimah Government

Emiratization & Career Development Dept Manager – Human Resource Department

  • President of Ras Al-Khaimah Leadership Arabic Tostmaster Club
  • Vice President of Ras Al-Khaimah Social Center
  • Maxwell Leadership International Team Member
  • Doctoral researcher in the field of Business & Economics at the United Arab Emirates University

Panelist:

Maha ELZaatari

Maha ElZaatari
Dubai Police

Workplace Culture and Employee Engagement Advisor

Maha has a total of 20 years of experience workplace Culture and Leadership. Throughout her career, she held key roles responsible for shaping, guiding, and enhancing the work environment and leadership practices within the public sector and private sector. Maha was the Managing Director of Great Place to Work® for 7 years. During her time with GPTW, Maha had the opportunity to lead many projects in the region and help many companies become great workplaces and many leaders to become better leaders. Maha has extensive experience with government entities in the UAE6 and has worked closely with Dubai Police as a consultant for the Happiness and Positivity Council for more than 4 years. Smart Dubai, DEWA, Ministry of Tolerance, FAHR, Dubai Chamber, Dubai Police Academy, SEWA, Dubai Future Foundation, and Ajman government, were all clients that Maha worked closely with on different employee engagement projects. Maha’s work has been featured in many articles and publications in the region and she was invited to speak on the topic in many Universities, institutions, Media outlets (Aljazeera, Bloomberg, and Dubai TV), and conferences regionally and internationally.

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2:00 PM – 2:15 PM (UAE Time)

TOPIC: WOMEN IN BUSINESS ARE AT THE FOREFRONT OF BUSINESS TRANSFORMATION. IN THE “3PS IN WOMEN LEADERSHIP” KEYNOTE WE WILL EXPLORE HOW TO HARNESS ONE’S LEADERSHIP POTENTIAL AS A GLOBAL BUSINESSWOMAN

Speaker:

Adam Ashcroft
The Advantage Coach

Founder and Chief Executive Officer

Adam Ashcroft is a highly regarded Business Leader & Accredited Executive Coach with over 20 years extensive international experience developing and growing companies and supporting executives. Adam has taken his deep rooted knowledge of successfully scaling companies globally to revolutionise the approach to coaching executives, leadership teams and organisations so that they can reach their full potential in the business of life. With a passion for supporting and coaching senior executives across global markets Adam Ashcroft helps identify client’s passions & purpose whilst creating clear goals, through a strengths based approach, which enables CEOs, business owners and senior executives to achieve exceptional progress in their lives and careers. Adam has harnessed his diverse experience of starting (and selling), leading & running businesses to create “The 3Ps to Succeed”, “The 7 Steps for Success” and “Advantage Success Playbooks” that guides coaching clients through an accelerated growth program so that companies, leadership teams and executives can utilise his vast range of “Playbooks” to reach their full potential. Adam and his team of highly experienced Executive Coaches have so far been leading, mentoring and coaching in Dubai, the UAE, Saudi Arabia (KSA), London and across Europe, as well as in USA, using The Advantage Coach Playbooks which are an accumulation of industry best practices that have been collated over the past 20 years whilst working with the world’s foremost companies. Combined with Adam’s passion for executive coaching, business coaching and life coaching, these Playbooks and best practices create the catalyst for client’s accelerated success so they can reach peak performance, heightened performance as well as overall happiness and success in the business of life.

2:15 PM – 2:30 PM (UAE Time)

TOPIC: “WOMEN IN MEDIA”

Speaker

Emma Graham
CNBC

Head of Middle East

I run CNBC International’s operations across the Middle East, based out of Abu Dhabi and Dubai. I cover markets across the Middle East, North Africa and Central Asia and follow regional business, financial and geopolitical stories for CNBC’s global audience. I directly manage a team of four women, all from the region who innovate and create news each day for CNBC, and run a team of 10 out of our regional hub in the UAE. I produced CNBC’s coverage out of Saudi Arabia days after the killing of journalist Jamal Khashoggi. I led production on the network’s exclusive interview with Russian President Vladimir Putin in 2021 as Europe entered into a gas crisis, and I have helped lead the network’s coverage of all major stories in the region during my time at CNBC. I follow OPEC+ policy closely and has conducted and secured interviews with energy ministers across the globe. I have covered 4 Israeli elections, 2 Turkish elections and Lebanon’s economic meltdown closely during my time in the region. I also covered the fall of Afghanistan to the Taliban in 2021, breaking first on NBC news that President Ashraf Ghani had left Kabul and was seeking asylum in the UAE. I have led coverage for CNBC’s flagship events including Davos, the St. Petersburg International Economic Forum, the Munich Security Conference, NATO, OPEC Meetings and G20 Meetings. Before helping to launch CNBC’s bureau in Dubai, I worked at Bloomberg in London covering Brexit and European markets. Before that, I worked at Al Jazeera America in New York City. I have a masters degree from UCL in Human Rights and an undergraduate degree from George Mason University in Government and International Policy. I am passionate about human rights focused journalism, reporting on the human impact in countries and regions facing economic crisis, and promoting equity and opportunity through my reporting.

2:30 PM – 2:45 PM (UAE Time)

TOPIC: “YOUNG EMIRATI ENTREPRENEUR AND LEADER”

Speaker:

Fatema Al Rashidi

Fatema Al Rashidi
Blonde Luxury Beauty, Blonde Speciality Cafe, FR Fashion, and FR Marketing

Founder & CEO

At the helm of Blonde Luxury Beauty Lounge and the distinguished Blonde Specialty Café stands the visionary founder, Fatema Al Rashidi, a trailblazer in the realms of fashion, beauty, and entrepreneurship. With an innate passion for elegance and luxury cultivated since youth, Fatema’s journey embodies a dedication to sophistication and excellence. Her entrepreneurial acumen, honed from pivotal roles in the Department of Economic Development’s quality and excellence section, led to the creation of her first salon in 2016.
Beyond her renowned beauty lounge, Fatema’s ventures extend to curating extraordinary coffee experiences at Blonde SpecialtyCafé, reflecting her unwavering commitment to crafting spaces where opulence converges with exceptional quality. Her illustrious endeavors, including the acclaimed perfume line Ciel de Paris, exemplify Fatema Al Rashidi’s relentless pursuit of redefining luxury and refinement in every facet of her ventures.

2:45 PM – 3:45 PM (UAE Time)

Award Ceremony

3:45 PM (UAE Time)

CLOSING REMARKS

Speaker

Khulood Shaban

Khulood Shaban
Berkeley & Lords

CFO & CEO

Khulood is a philanthropist, a business leader, successful business entrepreneur, and the most influence Arabic women in Gulf region. She is the CFO & CEO of Berkeley Middle East holding an American Emirati Joint venture conglomerate with a diversified portfolio. Khulood career is diversified over several roles including CEO, Director Finance, Financial Controller, & Chief Financial Officer based on decade of experience. Khulood core expertise to manage financial transactions for the whole group and in ongoing projects, arises through Merger or acquisitions, study the fundamental and technical feasibility, evaluate the investment risks by applying high level financial management tools for stakeholders keeping ERP, budgeting, variance reporting aligns with financial strategy of the shareholders. Her strengths are innovative & creativity toward a particular business venture, preparation of business plan, coordination with external auditors, lenders, regulatory authorities, compliances, meeting with investors for arranging of Funds, building a capital Structuring simple and complex, IPO’s securities, active management, & financial decision making.

3:45 PM – 5:00 PM (UAE Time)

LUNCH NETWORKING

International Women's Day is more than just a conference; it's a catalyst for professional growth and organizational success. Whether you're a seasoned CEO, entrepreneur, or aspiring leader, this event is your gateway to unparalleled learning, networking, and business opportunities. Our partners in real estate brought a great opportunity to explore the real estate investment options in the United Arab Emirates.

Aldar Expo
Property Investment in Central London

WHY PARTICIPATE IN THE AWARDS?

We acknowledge the dynamic individual’s who has made outstanding contribution to nation as well as to business community over the past year. We seek to appreciate the invaluable individuals who work in such high-pressure positions and deliver the best value, and make it prominent how you give benefit of your enterprise. To assist us in our search for the top minds, we invite you to make your voice heard via a nomination, so we can showcase those who strive to promote the growth and deserve to be commended.

RECOGNISE & MOTIVATE YOUR TEAMS

  • Entering the Awards is a way to thank and honour valued employees and to show you care about the future of women development.
  • Your award application helps reflect on the achievements, challenges and areas of improvement which is vital for any developing business.
  • Being nominated, shortlisted or winning an award can help boost staff morale and improve motivation.

CELEBRATE IN STYLE

  • The awards are an excellent opportunity to network virtually with hundreds of professionals, showcase your work and learn from others.
  • Celebrate all the hard work and successes of the industry with awards.

AWARD TITLES

  • Woman Entrepreneur of the year
  • Woman Executive of the Year
  • Woman Professional of the Year
  • Woman of the Year | Lifetime Achievement
  • Women Helping Women
  • Woman Innovator of the Year
  • Excellence in Business Woman of the Year
  • The Most Active Woman Entrepreneur
  • The Most Influential Woman Entrepreneur
  • The Most Supportive Woman Entrepreneur
  • The Most Networked Woman Entrepreneur
  • The Most Creative Woman Entrepreneur
  • The Most successful Woman Entrepreneur in her industry (Multiple Awards)
  • The Biggest Achiever Woman Entrepreneur
  • The Most Engaging Woman Entrepreneur
  • The most Empowering Woman Entrepreneur
  • The Most Inspiring Woman Entrepreneur

EVENT TEAM

KHlood Ibrahim

Khlood Ibrahim

Relationship Department

Imthiyas Hameed

Group Director Operations

Khulood Shaban

Khulood Shaban

Group CFO & CEO

Maria Malykh

Director – Business Development

Alifiya Bohra

Director – Business Development

Office: Berkeley Middle East, 26th floor, Sheikh Rashid Tower, Dubai World Trade Centre, Dubai, United Arab Emirates.

Mobile/ Whatsapp: +971 (0) 55 200 5756 / +971 (0) 55 200 5636

Email: club@berkeleyme.com